About Its Not Nought

Custom embroidery and personalized goods, made in Indianapolis, shipped nationwide

Branded hats and apparel, embroidered garment bags and gifts, sublimated mugs and
mouse pads, and niche stage and classroom tools you can't buy off a shelf. For
businesses, schools, teams, and one-off gifts for someone who matters.

Where the name comes from

My grandfather was old school. When something came to zero, nothing, he'd call it
"nought." The shop's a play on his word. Whatever you bring me, it's not nothing.
It matters, and it gets treated that way.

You work with me directly

I'm Jeffery. No account managers, no overseas middlemen, no guessing where your
order went. You get a real person who answers his own email and stands behind
every stitch. Your logo, your idea, your deadline.

Everything is made in-house

I run a commercial 12-needle embroidery machine and handle digitizing, sublimation,
and engraving under one roof. That means I control the quality from the first proof
to the finished piece. Order one or one hundred. The process scales; the attention
to your project doesn't.

Who trusts Its Not Nought

Schools trust me with their choral programs. Business owners trust me with the
gifts they hand their best clients. Whatever you're putting your name on, I treat
it like my name is on it too.

Have something in mind?